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The dimensions of brand romance as predictors of brand loyalty among cell phone users
PDF] Brand Attitude, Its Antecedents and Consequences. Investigation into Smartphone Brands in Malaysia | Semantic Scholar
What Is Brand Image and How Do You Measure it - Qualtrics
Awareness, Attitude & Usage Metrics That Will Guide Your Success - Relevant Insights
IBIMA Publishing A Measurement Scale of the Attitude towards the Branded Product Sales Promotion -
Solved A measure of brand attitude reflects what consumers | Chegg.com
What Is Brand Perception? How to Measure It and 4 Examples
How to Assess Brand Affinity & Sentiment – MeasuringU
Brand Familiarity and Product Involvement Effects on the Attitude Toward an Ad - Brand Attitude Relationship | ACR
PDF) A Scale for Measuring Attitude Toward Private Label Products and an Examination of Its Psychological and Behavioral Correlates
Scale Used to Measure Attitude toward Advertising | Download Table
The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity - ScienceDirect
IBIMA Publishing A Measurement Scale of the Attitude towards the Branded Product Sales Promotion -
Measuring and Modeling Brand Interest As an Alternative Ad Effect With Familiar Brands | ACR
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
Conceptualising attitudes towards brand genuinuity: scale development and validation | SpringerLink
Brand romance, brand attitude and brand loyalty of respondents toward... | Download Table
PDF] Measuring brand association strength: a consumer based brand equity approach | Semantic Scholar
Frontiers | The Influences of Brand Awareness on Consumers' Cognitive Process: An Event-Related Potentials Study
PDF) Measuring Attitude Toward the Brand and Purchase Intentions
Frontiers | Celebrity Endorsement, Brand Equity, and Green Cosmetics Purchase Intention Among Chinese Youth
Relationships between brand love and brand attitude with brand... | Download Table
Relationships between brand love and brand attitude with brand... | Download Table
Chapter 8: Determining Brand Awareness and Attitudes - Customer Analytics For Dummies [Book]
PDF) Measuring Attitude Toward the Brand and Purchase Intentions
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